The Top Five Gaps in sales for 2022
It’s 2023. It’s really cold outside where I reside in Kansas City - home of (Patrick Mahomes and) our Chiefs. As I await and anticipate (hopefully) a successful playoff run, I got to thinking of what successful sales organizations do to eliminate these gaps. As you may know, I continue to help/support sales teams and individual contributors achieve their sales...
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The Art of B2B Lead Generation: How It Works, The Process & Examples
Every sales leader, business development manager, or business owner needs to learn the art of B2B lead generation in order to increase sales and stay afloat. There are many B2B lead generation strategies that companies use. In this post, we will share with you a comprehensive build to B2B lead generation. But first, what is B2B lead generation? B2B lead...
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Top Tips for Lead Generation in Kansas City
One of the most important objectives for a marketer is to generate leads. If you are starting out and you want to perfect your strategy so that your lead generation in Kansas City is super effective and also efficient, check out these simple tips. Direct Your Potential Customers Review all the pages of your site. Now, think about it; you have probably...
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I Hate Cold Calling

I hate cold calling. I know I have to do it. Many days, I don’t have time to do it. When I do have the time I try to do anything else to avoid having to pick up the phone. I hate bothering people in the middle of their day. I hate rejection. I hate leaving voicemails that don’t get…

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The Top Digital Marketing Services You Need

A company is no good without the right digital marketing channels. A good digital marketing service in Kansas City will offer the following benefits to all its clients who are looking to establish a strong online presence. Social Media Marketing: Social media platforms like Twitter, Facebook, and LinkedIn help you network with potential customers. With advanced social media tools, you…

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Is SEO For Me?

Wikipedia defines SEO as: Search engine optimization is a methodology of strategies, techniques and tactics used to increase the number of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) — including Google, Bing, Yahoo and other search engines. What does it mean to you, the business operator? By obtaining…

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Great Sales reps are Jedi Knights too
Some of my favorite traits of the Jedi Knight in all of the Star Wars movies is their ability to get their gatekeeper to say the exact thing they need to get through. Great sales reps do the same things by setting up their line of sales questions. Many times this can be set up at the very beginning of...
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Have an action item game plan for the week
Benjamin Franklin once quoted, “if you fail to plan, you are planning to fail.” This statement holds true for some sales people. Sales reps move 100 miles per hour. Sure, maybe they use a CRM program or have sticky notes around the computer or simply have it all in their heads. Everyone has a process. However, a simple method to...
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Why can’t my sales rep close like me?
I spoke to a business owner who is having a great year in 2019. I asked how he would like to make 2020 an even better year. He said he wished the sales rep he brought on during 2019 could close business like he does. So, I asked him the following question. Do you review each of your sales rep’s...
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The “I don’t have time” Business Owner
Recently as I have interviewed small business owners, the one’s highly efficient in what they do tend to work at the business. The one’s who struggle with efficiency tend to work in the business. The “work at” business owner has taken the approach to take a step back and figure out ways to improve business processes, hire the right employees...
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